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6B - Pottery Lab Pottery Lab Public Workshop January 12, 2011 Public Comments What do you value most about the Pottery Lab and its programs? • Builds community • Provides arts in community • Attracts new residents-attractive option • Provides unique asset and program • Provides community asset • Portrays Boulder's Image - what Boulder is • Saves lives • Provides safe opportunity for teens • Results in healing/therapeutic activity • Offers Boulder something more than sports • Donates proceeds/work (Potters donate work done at lab) • Links CU and City of Boulder • Has Grounding/earth element • Has deep history and tradition • Provides sanity in an insane world, Arts is essential to society • Offers learning skills to people • Encourages interactions more than in some other recreation activities • Presents opportunity for Multi-generations • Offers true community • Teaches pottery--Only place in Boulder that teaches • Builds economic value - commercial artists are here because of the Pottery Lab o Incubator for businesses o Fosters Creativity • Needs community support for arts, can't do arts on your own • Combines ceramics, science, environmental consciousness, and spirituality of earth itself • Rounds out community o Arts get cut first o Foster arts • Creates a community • Provides only city facility for visual arts • Provides only amateur pottery facility • Presents Multi-generational/ability opportunities • Fosters mental and physical therapy • Encourages EXPAND participants--No other programs for pottery in EXPAND • Creates opportunity for artists to create pottery during open lab for Pottery Sales 1 • Encourages class participation and registration by Open Lab inclusion • Maintains balance of classes for entire community • Creates a recreational facility- not just a place for pottery • Maintains EXPAND part of the lab program--in addition to other age group programs. • Includes processing capabilities more than just the art, open lab is critical also • Boulder icon, amazing arts facility What ideas/suggestions do you have for how the City of Boulder's subsidy could be reduced at the Pottery Lab? • Create a non-profit to operate Pottery Lab • Increase student involvement and volunteering • Stop production 2-3 weeks prior to end of class • Add student participation in production • Utilize interns from CU/Naropa • Increase fees • Schedule weekend workshops • Identify new building for increased capacity • Analyze workflow • Partner with schools • Keep money from sales in Pottery Lab budget o Expand sales and fundraising ■ Pursue grants and state funding for arts • Move Pottery Lab into Library and Arts • Use transparent accounting • Include 2 bags of clay with class (charge for additional bags) • Reduce open hours • Charge for clay • Shorten length of session to add more sessions • Provide more services to potters o sell clay • Identify programs that can help support Pottery (other recreation programs) • Identify new building o Lower expenses in a new buildings o Designed for Pottery Lab • Provide more financial information to public to compare whole P&R budget (yoga- # of people, # of classes) • Look at salary package provided to standard employees • Add new set of classes • Decrease class sessions from 8 classes per session to 6 classes per session • Run classes from one season into another-don't restrict dates of classes to coincide with Parks and Recreation Guide 2 • Create new accounting system--City budget is constraining, can't raise workshop to increase revenue • Increase amount paid by non-residents (more than 25% above resident fee) to reflect taxes residents pay • Allow fundraising • Charge for tools, clay, specialty clay • Pay differences based on lab time (beginner usually use less lab time than advanced) • Manage Pottery Lab same as Recreation Centers o Pay for classes o Pay for Open Lab o Access to Pottery Lab for other users ■ Monthly fee for studio time • Use volunteers or charge for firing • Include 2 bags of clay with class enrollment, charge for extra clay • Charge for open lab • Apply for grants (like Westminster) • Take pottery out of P&R and move to different department o Library/Arts like the Dairy Center • Evaluate options and impact they have on the overall Pottery Lab budget patron calculation report that fees have been increased by 15%, but only reduced the subsidy by 10% • Utilize volunteers for cleaning during shutdowns • Reinstate Visiting Artist series • Improve advertising for Pottery Sale • Display works of artists around town • Solicit private contributions to the Pottery Lab • Create non-profit for Pottery Lab • Change class schedule--does not need to mirror brochure schedule • Expand advertising to more than just recreation guide • Evaluate subsidy over life of Pottery Lab • Provide more transparency in budget • Purchase tools for resale • Encourage open communication between City of Boulder and FOPL • Realize that the Pottery Lab is a tax payer investment • Create ongoing task force with users of Pottery Lab o Include analysis/recommendations on both operations and accounting • Increase space/ create new space/ change use existing space o Space constraint limits programs o Need Arts campus • Increase number of sessions from 41 weeks per year to 48+ • Add an annex (Salberg) 3 • Decrease amount of clay o Provide one 251b bag o Charge each additional bag increasingly 1st _ $20, 2nd _ $25 • Utilize volunteers to reduce workload o Clay mix o Fire o Load/ unload • Focus (address) on the cost of standard employee cost (salary, benefits, insurance) • Define the breakdown of employee direct cost on Pottery Lab Information Sheet (blue $250k) • Clarify all costs better (better data) • Communicate where Pottery Sales `revenues' go • Advertise Pottery Lab sales • Provide a better understanding of Pottery Lab model in comparison to other P&R facilities (costs/ revenues) • Utilize outside consultant/ experts to review existing programs and develop new ideas • Tap into valued resources in the community and beyond o Financial, organizational, programmatic • Create a plan • Call in Stan (outside consultant) What ideas/suggestions do you have for increasing instructional programming to attract and engage a broader segment of the community? • Provide workshops (non-productive-doesn't require firing, glazing, etc) • Offer classes in art exploration • Enlarging the facility will result in more space for classes • Partner with schools o Receive donations from field trips • Add public relations events o Art shows • Request support from city - provide awareness to city about everything that is offered at Pottery Lab • Utilize Facebook page for increased awareness • Partner with EXPAND • Increase participation through more access • Use classroom for related classes that would bring in money • Offer educational classes about Pottery o Lectures o Watch a Potter 4 • Combine with schools o Single classes ■ Re: science behind pottery • Offer 1-2 session classes/workshops (trial to see if potential students want to take Pottery) o Intensive workshops like "How to build a tool" • Manage workflow preceding offering more education • Teach with clay and other products not needing firing • Identify additional space outside of Pottery Lab for workshops • Increase birthday parties • Offer Spring Break Camps • Advertise more o Home school o Tourists/ Visiting Professors • Use Mapleton School as an arts facility with BVSD • Find a showroom to display pots for sale • Identify a remote kiln for overflow • Open wood Kiln for classes and workshops • Figure out where to put more pottery if you add classes • Expand the program • Continue EXPAND program • Add space-- allows for more classes • Sell kiln space • Use children's room more for non-throwing adult classes • Increase accessibility for people with disabilities • Offer short sessions for younger kids • Include more kids camps/ classes • Offer private lessons • Encourage more non-pottery art classes • Allow programs at IBM building • Offer wood fire classes • Encourage constructive support from city staff • Respect Pottery Staff and their knowledge and expertise in pottery and operations • Explore possibilities of moving the Pottery Lab organizationally to a different entity • Add specialty workshops to increase revenues and offer flexibility to the program • Facilitate other courses that are less facility (infrastructure) intensive o History courses, children's courses, etc. vary in terms of cost o Non-material generating course types o Non-site specific courses ■ Can the city offer Pottery Lab related courses outside of the walls of the Pottery Lab? 5 • Enhance instructional programs o Lecture series o Drop-ins (students, potential lecturers) o Satellite workshops o Off-site programs • Add facility-capacity limitations may result in the need for more space • Improve advertising • Use networking advertising • Complete feedback loop of current information between staff and all users • Provide cooperative feedback to staff • Leverage student wage resources to offset costs • Extend skills to increase educational value General / Other Comments • City doesn't realize the value in volunteer resources at Pottery Lab • No volunteering is currently allowed (until recently) o Clarify policy/ opportunities • Present ideas to the Pottery Lab users • Utilize volunteer program to assess how much money can be impacted (costs vs. savings) • Understand baggage and history to establish a fresh frame of mind • Cooperative relationships are critical with Pottery Lab staff, administration and Pottery Lab users • Deal with the Elephant in the room • There is a fear of loss-hard to work together • Open to ideas that are representative of informed individuals • Decisions/ ideas should be reviewed by those who use the lab • Create a task force for continuing participation with city for evaluation 6