07.22.20 BJAD Minutes - Retreat Pt 1
CITY OF BOULDER, COLORADO
BOARDS AND COMMISSIONS RETREAT MINUTES
BOULDER JUNCTION ACCESS DISTRICTS – PARKING AND TDM
RETREAT (PART 1)
Virtual Meeting
Meeting Date: July 22, 2020
Board Members Present: TDM: Bush, Knapp, Prant, Shriver
Parking: Bush, Knapp, Cook
Staff Present: Bowden, Jones, Woulf, Hayward
Person Preparing Summary: Heather Hayward (303) 441-4191
Meeting called to order at 9:06 am
I. Retreat Process Overview
Jones discussed the retreat meeting process including: Meeting 1 – Focus on Foundational work, Meeting
2 – Priority Alignment and district walk through; and Meeting 3 – 10 Year Plan Development and next
steps/
Key Outcomes of Retreat Activity
Question: If you could pick one of the following key outcomes of this process what would it be?
1. A better understanding of BJAD's financial sustainability outlook in order to better plan for future
access opportunities (1 vote)
2. A more coordinated vision for future improvements to the built environment and sense of place in
BJAD (5 votes)
3. Improved alignment and momentum toward achieving AMPS, Sustainability and Resilience
Framework, Council Focus Areas, and City Master Plans in BJAD. (1 vote)
4. Something else
Commissioners comments/suggested modifications:
• On item 2, instead of just “built environment,” integrate parking systems, TDM activities and the
built environment. (Bush)
• On item 2, swap the “built environment” to emphasize a sense of place and branding (Knapp)
• On item 2, while we can’t have influence over the “built environment” such as large buildings,
we can have influence over the smaller infrastructure such as parks, signage, lighting, etc.
Considers preparing for Phase 2 buildout as part of this (Prant)
• Regarding item 3, Shriver stated she is really interested in the transit and Transportation functions
of Boulder Junction
II. Access Districts Overview
Jones provided an overview which included the districts purpose and need, and District accountability and
structure. He also discussed the legislative intent of access districts and the role of Community Vitality.
Jones next reviewed Commissioner roles and responsibilities.
Activity - Review of 2019 BJAD Priorities
1. BHP/Pollard Development
2. Transit Advocacy (EcoPass, HOP Refresh, 119 BRT)
3. District Branding (Events/Signage/BTC)
4. 10 Year Plan
5. Capital Improvement Plan (Bike shelter, Bluff Bridge)
6. TDM Offering Development
7. Neighboring Community Collaboration
Commissioner Feedback/Questions:
• Item 6 - Shriver requested further explanation. Jones stated that the TDM budget is currently
spent primarily on EcoPasses for residents and employees. There are some other programs
available like car share or B-cycle membership. The TDM is charged with reducing car trips to
50% of the ITE (International Traffic Engineers) modeled number of trips.
• Prant discussed the Fox Tuttle study and asked about when the study would next be done again.
Bowden stated that the study was not scheduled on a regular basis. She suggested that we might
want to have residency in the built-out spaces and then do another study at that time. Prant agreed
with waiting for more occupancy and stated the study was very valuable. Bush agreed and said
that measuring could be part of their process at increments in development. By the middle of next
of next summer, they’ll have the next chunk completed that could be measured from the
performance standpoint. Bowden stated that this is not currently in the budget but could be taken
as a possibility and would try to work this in.
• Bush stated that this year (and as part of this retreat) he would like the commission to step back
and ask what the vision is to integrate parking offerings, TDM offerings and branding strategies
to achieve the under 50% goal. Bush said he would like to make the district a model in the city
on how to integrate the three concepts and that he would like the commission to spend some time
on visioning.
Activity - Commissioner Vision Statements
Question: As key stakeholder in BJAD, share your 10-yr vision for Boulder Junction.
Bush:
• Fully integrated parking system with best in class technology that’s used by the public and private
sectors for all the spaces in the district
• Appropriate pricing that maximizes availability while generating the most revenue and
encouraging TDM
• On the TDM side, he’d like to see a pedestrian environment that people will want to work to
work and around
• Utilize Goose Creek as a primary feeder for bike traffic. Fully integrated bike system of sharing,
ownership and storage
• Provide RTD access for anyone who wants to use it and move away from providing RTD access
for people who don’t want/use it
• Fully integrated signage and wayfinding system
Knapp:
• Identified sense of place as a Boulder neighborhood, like Downtown, Holiday, etc., with its own
distinct brand that is open to all the community
• Implemented Capital Improvement Plan that focuses on the wayfinding and branding previously
discussed
• Completed vision statement for what TVAP 2 looks like and built upon lessons learned from
TVAP 1.
• Vision and area plan being implemented
Cook:
• Parking that is financially sound and serves the city well. When works well, it’s out of the way.
The new system that we have in place is a great step and would like to see us continue to study
how it’s being used and work through improvements.
• Sense of place - vibrant, small local commerce that’s really connected to bike transit, especially
coming off Goose Creek Trail
• Larger vision around the buildout of Phase 2. Clearly state why it’s valuable that property owners
join district - 3-5 things we can describe to property owners as to why they would join the district.
Possibly create a list of properties that we would be interested in encouraging to join.
• Best in class regional transit center – a great place for non-single occupancy traffic - for bikes,
buses and trains (someday).
Prant:
• BJAD thriving with a lot of retail and events, not just a place to house people. Lots of retail so
people don’t have to go elsewhere
• Better integrated with surrounding community. Not such a separated space.
• Looking at the lessons learned in Phase 1 and how might we readjust in Phase 2 to better serve
the community’s needs
• More integration with Transportation, Planning and Community Vitality process. Less siloed.
Shriver:
• Thriving, active area during day, evening and weekends. Supporting and encouraging certain
types of retail and events. Vibrant common area.
• Affordable Housing – Want to maximize the benefit that has for diversity. Encouraging
racial/ethnic diversity and diversity of ages. Family friendly.
• Events/vibrant common area Paint a vision for 2030 that describes the place in words in narrative
that’s aspirational. Followed by bullets of specific goals.
• Transportation planning - integration into the rest of the city.
• Wayfinding/maps to help people walking and bicycling.
• Electric bikes have tremendous potential to help people move away from cars. Encouraging car
trade-ins or other options such as scooters. If you live, you don’t need to own a car. HOP bus
providing outstanding connectivity. Future regional options.
Bush discussed painting a vision for 2030 in an aspirational narrative followed by bulleted goals. Shriver
suggested bringing in expert support and asked about whether we can continue to get informed by
experts. Jones discussed staff development goals regarding staying updated with industry standards and
that he would not discourage commissioners from engaging in that type of development.
Activity - Review of 2019 Priorities
Question – Are there any 2019 Priorities that should no longer be highlighted?
2019 BJAD Priorities
1. BHP/Pollard Development
2. Transit Advocacy (EcoPass, HOP Refresh, 119 BRT)
3. District Branding (Events/Signage/BTC)
4. 10 Year Plan
5. Capital Improvement Plan (Bike shelter/Bluff Bridge)
6. TDM Offering Development
7. Neighboring Community Collaboration
Commissioner Comments
Prant:
• BHP/Pollard Development could be taken off the table. All agreed.
Knapp:
• Neighboring Community Collaboration - we need better understanding of what trying to achieve
with this
Cook:
• Possibly combine Transit Advocacy and TDM Offering Development
• District Branding and Neighborhood Community Collaboration might also be combined.
Bush:
• Combine Transit Advocacy and TDM Offering
• Sees a difference in Branding in Neighborhood Community Collaboration. Sees Neighborhood
Community Collaboration as the district working with Google, Rev and Steelyards to integrate
parking strategies and TDM strategies. Possibly add Whole Foods to the list.
Shriver
• Suggests keep Transit Advocacy separate from TDM Offering. Possibly call it Transit
Engagement rather than advocacy. TDM is something we have much more power with.
• Neighboring Community Collaboration - Identifying who are the neighborhoods and what our
goals are. Doesn’t know if identifying specific areas is appropriate.
• Has questions about what the CIP plan is – discussed electric vehicle charging and engaging with
innovation
• Retail is missing from the list
Jones discussed that we don’t currently have a Capital Improvement Plan and we don’t currently have
resources to implement one. When resources permit, perhaps there are things we could add things to the
CIP and participate in at some level to help make a reality.
III. Community Vitality Strategic Plan Alignment
Jones reviewed Community Vitality’s CV Strategic Goals. Bowden stated that our work plan takes this
vision down to what we’re doing in the short-term. We update that several times a year. We look at this
document to ensure our work is refined and staying in those boxes. It would be helpful for commissioners
to understand that this is the box that they’re in and we develop our work plan from there. Jones reviewed
Council’s 2020-2021 priorities/major focus areas.
Activity - Collective Vision Exercise – Idea Prioritization
In MURAL, Commissioners participated in adding commission priorities to add to “idea bank.” They will
continue to work on this at next retreat session.
Meeting adjourned at 10:30 am
FUTURE MEETINGS
Meeting Date: TBD Location: Virtual Meeting Retreat Meeting #2
APPROVED BY: BOULDER JUNCTION ACCESS DISTRICT
JOINT COMMISSION
Attest: _____________________ _________________________________
Heather Hayward, Secretary Ryan Cook, Chair, Parking
__________________________________
Andrew Bush, Chair, TDM
Ryan Cook (Sep 5, 2020 08:07 MDT)
Ryan Cook
Andrew Bush (Sep 8, 2020 08:25 MDT)