09.03.14 EAB Packet
CITY OF BOULDER
ENVIRONMENTAL ADVISORY BOARD MEETING AGENDA
DATE:
September 3, 2014
TIME:
6 p.m.
st
PLACE:
1777 Broadway, 1 floor, 1777 W. Conference Room
1.CALL TO ORDER
2.SWEARING IN OF NEW BOARD MEMBER
3.APPROVAL OF MINUTES
August 6, 2014
A.The Environmental Advisory Board minutes are scheduled for
approval.
4.PUBLIC PARTICIPATION
5.PUBLIC HEARING ITEMS
A.Integrated Pest Management/Neonicotinoids/Emerald Ash Borer (Rella
Abernathy, Community Planning & Sustainability and Kathleen Alexander, Parks
& Recreation)
6.DISCUSSION ITEMS
A.Intro to Kendra and Commercial Industrial Strategic Plan process (Elizabeth
Vasatka and Kendra Tupper, Local Environmental Action Division)
B.Energy Future (Heather Bailey, Energy Future)
7.OLD BUSINESS/UPDATES
8.MATTERS FROM THE ENVIRONMENTAL ADVISORY BOARD, CITY
MANAGER, AND CITY ATTORNEY
9.DEBRIEF MEETING/CALENDAR CHECK
10.ADJOURNMENT
For more information call (303) 441-1880. Board packets are available after 4 p.m. Friday prior to the meeting, online at
www.bouldercolorado.gov
CITY OF BOULDER ENVIRONMENTAL ADVISORY BOARD
MEETING GUIDELINES
CALL TO ORDER
The board must have a quorum (three members present) before the meeting can be called to order.
AGENDA
The board may rearrange the order of the agenda or delete items for good cause. The board may not add items requiring public notice.
PUBLIC PARTICIPATION
The public is welcome to address the board (three minutes* maximum per speaker) during the Public Participation portion of the
meeting regarding any item not scheduled for a public hearing. The only items scheduled for a public hearing are those listed under
the category PUBLIC HEARING ITEMS on the agenda. Any exhibits introduced into the record at this time must be provided in
quantities of eight to the Board Secretary for distribution to the board and admission into the record.
DISCUSSION AND STUDY SESSION ITEMS
Discussion and study session items do not require motions of approval or recommendation.
PUBLIC HEARING ITEMS
A Public Hearing item requires a motion and a vote. The general format for hearing of an action item is as follows:
1. Presentations
Staff presentation (15 minutes maximum*) Any exhibits introduced into the record at this time must be provided in
quantities of eight to the Board Secretary for distribution to the board and admission into the record.
Environmental Advisory Board questioning of staff for information only.
2. Public Hearing
Each speaker will be allowed an oral presentation (three minutes maximum*). All speakers wishing to pool their time must
be present, and time allotted will be determined by the Chair. Two minutes will be added to the pooled speaker for each such
speaker’s allotted time up to a maximum of 10 minutes total.
Time remaining is presented by a green blinking light that means one minute remains, a yellow light means 30 seconds
remain, and a red light and beep means time has expired.
Speakers should introduce themselves, giving name and address. If officially representing a group please state that for
the record as well.
Speakers are requested not to repeat items addressed by previous speakers other than to express points of agreement or
disagreement. Refrain from reading long documents, and summarize comments wherever possible. Long documents
may be submitted and will become a part of the official record.
Any exhibits introduced into the record at the hearing must be provided in quantities of eight to the Board Secretary for
distribution to the board and admission into the record.
Interested persons can send a letter to the Community Planning and Sustainability staff at 1739 Broadway, Boulder, CO
80302, two weeks before the Environmental Advisory Board meeting, to be included in the board packet.
Correspondence received after this time will be distributed at the board meeting.
3. Board Action
Board motion. Motions may take any number of forms. Motions are generally used to approve (with or without conditions),
deny, or continue agenda item to a later date (generally in order to obtain additional information).
Board discussion. This is undertaken entirely by members of the board. Members of the public or city staff participate
only if called upon by the Chair.
Board action (the vote). An affirmative vote of at least three members of the board is required to pass a motion
approving any action.
MATTERS FROM THE ENVIRONMENTAL ADVISORYBOARD, CITY MANAGER, AND CITY ATTORNEY
Any Environmental Advisory Board member, City Manager, or the City Attorney may introduce before the board matters which are
not included in the formal agenda.
ADJOURNMENT
The board's goal is that regular meetings adjourn by 8 p.m. Agenda items will not be commenced after 8 p.m. except by majority vote
of board members present.
*The Chair may lengthen or shorten the time allotted as appropriate. If the allotted time is exceeded, the Chair may request that the speaker conclude
his or her comments.
CITY OF BOULDER, COLORADO
BOARDS AND COMMISSIONS MEETING SUMMARY
NAME OF BOARD/COMMISSION:
Environmental Advisory Board
DATE OF MEETING:
August 6, 2014
NAME/TELEPHONE OF PERSON PREPARING SUMMARY:
Juliet Bonnell,
303-441-1931
NAMES OF MEMBERS, STAFF AND INVITED GUESTS PRESENT:
Environmental Advisory Board Members Present:
Mara Abbott, Tim Hillman, Larissa Read,
Stephen Morgan, and Morgan Lommele.
Staff Members Present:
Brett KenCairn, Jamie Harkins, Sarah Huntley, Colette Crouse, Lisa
Smith and Juliet Bonnell
MEETING SUMMARY:
The board was enthusiastic about and supportive of the Boulder Energy Challenge
(BEC). They were excited about this year’s finalists and interested to see the outcome of
their projects. The board hoped to see the BEC continue in the future.
The board felt that climate related outreach efforts need to be simplified, framed clearly,
focused on tangible incentives and results, and sensitive to the results of the
Sustainability Survey.
The board expressed concern that the community’s understanding of the connection
between municipalization and the community’s ability to achieve its climate goals has
been confused and overshadowed by all of the negative press surrounding the city’s legal
battles with Xcel. The board encouraged staff to reorient communication efforts to
elevate and emphasize the positive and integral role municipalization plays in achieving
the community’s larger climate commitment and energy resilience goals.
1. CALL TO ORDER
M. Abbott
The Environmental Advisory Board Chair declared a quorum and the meeting was
called to order at 6:06 p.m.
2. APPROVAL OF MINUTES
M. Abbott, T. Hillman
On a motion byseconded by, the Environmental Advisory Board
M. Lommele
approved (4-0, abstained since she was absent from the June 25, 2014 meeting) the
June 25, 2014 meeting minutes.
3. PUBLIC PARTICIPATION
4. DISCUSSION ITEMS
A. Boulder Energy Challenge (Jamie Harkins, Local Environmental Action Division)
J. Harkins
provided the board with an update on the Boulder Energy Challenge. Thirty
applications were received, screened by the BEC working group, and narrowed down to six
finalists. She reminded the board that the Boulder Energy Challenge Pitch Night event was
scheduled for August 7 during which the finalists would provide community attendees with
information about their projects. She indicated that there may be enough funding for all of the
finalists to receive awards. Once it is determined how much funding will be allocated to each of
the chosen projects, grant agreements will be created including a Scope of Work and outcome
plan for each of the projects. A process for checking in regularly with each team will be created
and mentoring may be part of the process plan.
B. KenCairn
mentioned that the proposed projects were incredibly diverse and address many of
the challenging energy issues that are being faced. He informed the board that Boulder has joined
the Clean Energy Cluster to help grow our clean energy sector and suggested that they may be
able to help mentor Boulder emerging entities such as the BEC finalists.
S. Morgan
noted that there was diversity on the working group, but that there was consensus on
the finalists. He felt this was a great beginning and hoped to build on the success of this energy
challenge.
J. Harkins
asked for the board’s feedback and thoughts on best ways to move forward with the
BEC.
L. Read
suggested being clear with project managers/finalists about anticipating and mitigating
risks.
S. Morgan
commented that simple metrics should be established and measured properly. He
also noted that the Sustainability Survey results should be kept in mind in order to frame things
in a manner that will resonate positively with the community.
M. Lommele
noted that different metrics should be set for each project since the projects are so
diverse. If a project looks like it’s not going to be successful and achieve the goal it set out to
achieve, she suggested that some of the money be used to create a final report outlining why it
wasn’t successful to ensure that we learn something and benefit in some way from it.
J. Harkins
informed the board that the BEC will likely launch again in 2016 to allow time for
this year’s projects to be completed, the results evaluated, and the fund to build up again to
approximately $300,000.
B. Update on Sustainability Survey, BoulderUp, and Climate Commitment Outreach Strategy
(Sarah Huntley and Colette Crouse, Communications)
C. Crouse
informed the board about the Sustainability Survey that the city and county pooled
funds to conduct last December in order to better understand the public’s perceptions of climate
change and the environmental actions members of the public are taking. Staff plans to use the
results of this survey to inform climate change related outreach moving forward. Key findings of
the survey were that city residents’ opinions and actions varied greatly from those of county
residents. City residents were most motivated by concern for future generations and a sense of
moral obligation. They felt that if collective group action was taken, positive change would
occur. City residents felt that climate related initiatives were a good use of city funds. And the
survey results indicated that cost savings was less important to city residents than anticipated.
City residents reported recycling, composting, and conserving indoor and outdoor water. And
residents who didn’t compost indicated that if it was easier to compost they would do it. The
energy services that could be provided if Boulder was a municipal utility that residents were
most interested in were the installation of real time meter-reading equipment to help people save
energy in their homes and the facilitation of neighborhood climate action through solar gardens
and bulk purchases of solar equipment.
S. Huntley
discussed how staff is using the findings of this survey to inform their community
outreach. Residents were surveyed about their feelings (positive, negative or neutral) toward
certain terminology, such as “climate change”, but the way the questions were worded led to
inconclusive findings. It was discovered that survey respondents didn’t have a clear idea of what
resilience means, so we’ll either need to better define this term or use different terminology..
No questions related specifically to the flood were included in the survey. This was due to the
fact that the survey consultants didn’t feel informative feedback would be received because the
survey was conducted soon after the flood, so it was assumed that people would have noted that
there was a connection between the flood and climate change.
S. Huntley
When asked how often community-wide surveys are conducted, responded that a
broad community survey is done every 3 years, but does not provide the opportunity to ask
climate-specific questions as this one did. This more specific type of survey is done on an as-
needed basis. This survey, designed to delve deeper into our community’s energy efficiency
efforts, cost $17-18,000 to conduct and included calling residents’ cell phone numbers.
T. Hillman
noted that the survey responses were self-reported numbers of climate actions taken
and therefore, likely inflated.
M. Lommele
attended a resiliency workshop and felt that its focus on how to build community
in order to motivate people was important and could be used while messaging climate action
outreach efforts.
S. Morgan
felt that the survey should have gathered more feedback on how the community felt
the city and county were doing with sustainability efforts including specifying the numerous
sustainability efforts and gathering opinions on their effectiveness.
S. Huntley
highlighted the fact that residents felt climate action is important, but that they were
not asked to rank or prioritize these efforts against other issues like fixing potholes, public safety,
etc. The biggest take-aways from the survey led to staff’s goal of shifting community
conversation away from the fear-based thinking and toward the idea of creating opportunity
(including a thriving economy and entrepreneurship) and creating opportunities for future
generations. Staff hopes to shift peoples’ mindsets in order to better motivate our community.
Climate commitment engagement and communications should show how our actions roll up into
the city’s larger goals of municipalization and climate actions and the opportunity for more clean
energy. She wants to focus more on positive, tangible outcomes. In addition to municipalization
the city is working with Vermilion to create a call to action campaign to show the
interconnectedness of actions that can be taken that will make a difference. This outreach
campaign will likely be called BoulderUp and launch in 6-8 months.
S. Morgan
felt some fear-based message of “we must take certain climate actions” is important.
M. Lommele
asked if the city is leveraging other communication channels and suggested
engaging neighborhood groups and interest groups in a targeted manner. She wondered if post-
flood residents have greater or lesser confidence in the city’s ability to successfully run an
electric utility. She noted that we shouldn’t rely on behavior change alone and should consider
changing or creating laws and regulations to minimize climate impacts. She suggested a
campaign focused on “Imagine a world where…(there is no potable water- or something else
negative)” to motivate people to behave differently.
S. HuntleyM. Lommele’s
responded to campaign idea and countered it with “Imagine a world
where (insert positive statement for a hopeful future)” She thought it would be more powerful
messaging to acknowledge the harsh realities, but provide ways that we can act positively.
She noted that the news reported in the Daily Camera is important and widely read. She
mentioned that short videos that can be pushed out via multiple channels including interest
groups will be used. She agreed that more targeted, on the ground neighborhood and interest
group outreach would be great, but that it would require many more staff resources. She
responded that some residents expressed confidence in the city’s ability to run a utility while
others didn’t think the city could handle it. She noted that if the city municipalizes, a utility
advisory board would be formed to make decisions and report to City Council.
L. Read
suggested simplifying our messages. She observed that the county results of the survey
reflect state thoughts and behaviors. Therefore, she suggested that since many people commute
in from the county to work in the city, the city should include messaging designed to reach
county residents and demonstrate a model to strive toward.
T. Hillman
liked the concept of BoulderUp and felt it was great to move toward more tangible
ideas and results and returns on investment. He suggested ensuring that businesses that are up for
sale are required to meet minimal energy efficiency/renewable energy requirements.
M. Abbott
mentioned that the framing of our message needs to be very clear. She suggeseted
“Imagine a world where…” there’s a positive or negative outcome and focus on the tangible
economic incentives/benefits.
B. KenCairn
noted that when we reach out to neighborhood groups we want to have a clear
message and actionable items which we haven’t defined yet. He asked the board if they thought
the community understands the connection between climate and municipalization.
M. Lommele
felt that the city has been messaging municipalization as an opportunity to reduce
carbon emissions.
M. Abbott
agreed that carbon reduction is the main motivating factor for municipalization and
felt that we could better leverage economic factors to change social behaviors.
L. Read
noted that the main motivating factor for municipalizing seems to be an opportunity to
get away from the control of large corporations.
S. Morgan
felt that climate was the main reason for municipalizing, but that more leverage can
be gained by framing it as economic incentive.
T. Hillman
responded that his community circle is skewed more toward seeing climate as the
motivating factor for the municipalization effort, but felt that BoulderUp was a great opportunity
to clarify our future goals and the actions that we’re taking. He suggested leveraging community
goals to support the city’s sustainability efforts.
L. Read
noted that multiple messages aren’t a bad thing. What people care about varies and
changes, so it’s good to share multiple messages as one might strike a chord with someone while
a different message will be more meaningful to a different person.
B. KenCairn
mentioned that the city is trying to re-integrate our messaging of municipalization
to support our climate goals. He is interested in understanding what the community thinks and
assuring that the community understands that the municipalization effort is in support of our
community’s goals.
M. Lommele
felt that although the city originally messaged the municipalization effort as an
opportunity to meet our climate commitment goals, the messaging about why the city is trying to
municipalize has gone astray. Most of the current media coverage has focused on the city’s
power struggle and legal battles with Xcel.
M. Abbott
agreed that efforts have become messy and overshadow the positive motivations
behind municipalizing. We need to remind the community of the outcome of why we’re fighting
this battle and continuously illustrate the positive in a more engaging way instead of focusing on
the legal battle.
L. Read
noted that the community doesn’t respond positively to words like “fight and battle.”
Because most of the recent information being shared with the community about Boulder’s
Energy Future efforts has dealt with our interactions with Xcel, perspective has been lost as to
why we are making the effort to municipalize our utility. She felt it was important for the city to
regain control over our media messaging.
M. Lommele
thought staff should focus on positive campaigning, encouraging community
members to make pledges, reaching out to neighborhood groups, and making promises to get
people excited about their future.
M. Abbott
thought that the BEC is a great positive message and suggested advertising the idea
that if we municipalize, we will be able to do more of these cool types of projects using wind,
solar, and other renewable energy sources.
S. Morgan
agreed that the original municipalization message has been lost. He suggested the
need to simplify the important messages and repeat them regularly. He expressed the need to
listen to the constituency to understand how to message important items.
B. KenCairn
noted that municipalization is an enormous undertaking during which staff is
developing a transition plan and new business model. He asked the board for their feedback on
the best way to couple the municipalization message and climate commitment goals in a positive
way.
T. Hillman
commented that once BoulderUp has been launched we’ll have a whole new
foundation after a year or so in order to leverage more community support. He suggested leaving
the climate commitment and municipalization messages somewhat separate until community
perception has been rebuilt positively and the image of climate commitment has been rebranded
more positively.
B. KenCairn
noted that energy source change is the key to reaching our climate commitment
goals. Municipalization is the effort being undertaken which will lead to energy source change.
The dilemma is how to connect these two messages in a way that will be supported and
understood by the community.
B. Queen
, the new EAB member who will officially start serving on the board next month, noted
that climate change can be sliced into smaller issues and addressed (but that not many people
will approach it that way). This issue needs to be made smaller and more understandable as an
economic challenge. We need to improve our climate actions in order to be more internationally
competitive and retain a competitive advantage. This is a pretty radical shift in our way of
thinking, but it needs to be considered. He suggested leveraging the market and economy to
outperform other communities in the front range. He felt our messaging should appeal to
peoples’ competitive spirits.
B. KenCairn
mentioned that we are aiming to measure our climate success by the amount of
clean energy such as solar power, wind, etc. that the city has.
S. Morgan
liked the message of “we can’t afford to not do this because…”
L. Read
reiterated the need to simplify our messages. She also felt it would be helpful for the
city to provide information about what exactly is happening and how. For example: is the city
taking over Xcel’s plants? If so, what will that look like on the ground?
M. Lommele
didn’t like the BoulderUp branding because it doesn’t speak to an action. She’d
like to hear more about branding strategies in the future.
5. PUBLIC HEARING ITEMS
6. OLD BUSINESS/UPDATES
7. MATTERS FROM THE ENVIRONMENTAL ADVISORY BOARD, CITY
MANAGER, AND CITY ATTORNEY
M. Lommele
volunteered to be the timekeeper at the September 3 EAB meeting. The board
agreed to have a different member fill this role at each meeting moving forward.
8. DEBRIEF MEETING/CALENDAR CHECK
The next EAB will take place on Sept. 3
A Joint Board Meeting will take place on Sept 22 to discuss AMPS best practices work, the draft
Transportation Demand Management Toolkit, and quick code fixes
9. ADJOURNMENT
Environmental Advisory Board adjourned at 8:10 p.m.
Approved:
_________________________________________________________
Chair Date